About Us

Who We Are

American Caldwell is a global higher education market research firm headquartered in Washington, DC. Through pioneering research and comprehensive surveys, we highlight the power of higher education in shaping society and individual lives.

What We Do

We transform data into actionable insights that help educational institutions strengthen their market position and accelerate growth locally and globally. Our customized research empowers leaders to make strategic decisions with confidence. Learn more about our expertise.

Global University Visibility

The GUV rankings: Setting the Standard

Our flagship Global University Visibility (GUV) rankings serve as the definitive measure of institutional prominence and mindshare in higher education. With protected intellectual property rights and readers in over 100 countries, the GUV has become a trusted benchmark for international university standing.

Data-Driven Intelligence
We maintain comprehensive data on 1,000+ colleges and universities worldwide, including college acceptance rates and historical trends dating back to 2018. This rich dataset enables unprecedented insights into institutional performance and market dynamics.

Global Expertise, Proven Results
Our international team has partnered successfully with leading institutions worldwide, from Ivy League universities to innovative colleges across six continents. Founded by N. Alexander Kader, whose insights have been featured in the Washington Post and leading global publications, American Caldwell brings unparalleled expertise to every engagement.

Transform your institution's future. Learn more about our services.